Slovakia became a host of the “Kia Global PR Conference“ from June 4 till 7. Participants of the conference were the Kia Motors Public Relations (PR) and marketing managers – representatives of the Kia distributors from all over the world – who have played a major role in positive presentation and promotion of Kia Motors in their local markets.
The main programme of the conference began on Tuesday, June 5 in Bratislava, where the latest PR issues were presented at the Carlton hotel in Bratislava such as the global PR strategy, issues management, information on our plant as well as eco-friendly technology development and car safety improvement. On Wednesday, all participants moved to Zilina to take a plant tour and to test drive cee’d. Thursday was a departure day.
