Kia Motors Corporation has revealed the name of its all-new family car which will make its world premiere at the Motor Show in Paris on 28 September – Kia cee´d (pronounced ‘seed’). Kia has also released the first photographs showing the top-quality design of the stylish, spacious cee’d interior.
The ‘CE’ symbolizes that this model is made in the European Community and the ‘ED’ indicates this car is a European Design created especially with European consumers in mind. ‘cee’d’ represents the ‘seed’ for abundant growth in Kia sales that the new model will undoubtedly ensure.
“Our new C-segment model marks a major turning point in Kia’s history and is named cee’d for several reasons,” explained Jean-Charles Lievens, Senior Vice President of Kia Motors Europe. “cee’d is a short, dynamic and innovative name. It’s unconventional, a name which breaks the automotive rules. A surprising name for a car destined to surprise our rivals and delight our customers. I’m sure the name will get people talking about Kia and also be easy to remember."
cee’d will be produced at Kia’s first-ever European manufacturing facility in Slovakia nearby Zilina and will be marketed in Europe.